DSP Media's Kard is a South Korean co-ed group. J.Seph, BM, Somin, and Jiwoo are among the members. With their extended play Hola Hola, they made their formal debut on July 19, 2017.
KARD's form of K-pop has been dubbed "undeniably trendy," with their discography focused on modern house and dancehall vibes, which Billboard describes as "ripped straight from Top 40 charts."
The group's musical approach differs from electropop, hip hop, electronic dance music, and alt-R&B, which were all popular in the American music market at the time of their pre-debut.
Electronic, Music
Music, Pop
Music, R&B
Electronic, Music